Born on October 8, 1954, in Parainen, a picturesque town in the southwest of Finland, Karl Nystrom (writing under the pen name Carlo de Luca) has led a life driven by adventure, innovation, and a relentless In the 1980s, Karl founded a company that became one of Finland’s largest importers of American cars and motorcycles. His ventures expanded into collaborations on early breast cancer detection technology and color-changing apparel, consistently keeping him ahead of trends and breakthroughs.

A turning point came when Karl ventured into the Russian automotive marketby importing Ford and Lincoln Town Cars to Moscow in the late 1980s. This bold expansion led to the opening of offices in Antwerp and a partnership with a European pop artist that produced chart-topping singles across Germany and Belgium. Fueled by an adventurous spirit, Karl later embarked on a sailing adventure
across the Atlantic, survived typhoons, rode through Turkey on a Harley-Davidson,